Welcome to our Spring 2014 issue; a celebration of newness, Spring fashions, pastel palettes and basic shapes, with an undercurrent of chic, effortless style which makes the trend so much cooler!
There are few fashion brands that have achieved the level of global reach that Canadian, international fashion and footwear brand, ALDO has. In this issue, we proudly present ALDO on ZALORA. ALDO is a leader among the modern, contemporary high street brands of today, and we are thrilled to launch the iconic brand on ZALORA for the first time. ALDO launches its Spring 2014 collection online – a unique and identifiable, pop-colour range of shoes, bags and accessories for women and men. This season’s collection and campaign is energetic and fun with added elements of mischief and colour. Inspired by 80’s and 90’s fashion and pop culture, ALDO showcases the trend’s most coveted pieces – neon pumps, block-heels, over-sized sunnies and statement necklaces in our exclusive GIVE ME ALDO fashion feature.
Newness meets awesomeness with River Island Spring 14 new arrivals now available for you to get your pretty little mitts on! Enjoy the eclectic mash up of floral, monochrome, metallic, sporty, feminine chic and rock ‘n roll pieces up for grabs this month, and revel in awe-inspiring fashionista style in ISLAND GIRLS.
We all love a good, solid Spring trend, a la A POCKETFUL OF PASTELS, which confirms that nothing can conjure up chic Spring style quite like the pastels. We are also exploring the notion of the ‘anti-trend’ #normcore trend-turned-movement, which has taken on a life of its own lately. See ZALORA’s take on it in BACK TO BASICS featuring EZRA Basics, Mango, American Apparel, River Island and more.
Look out for the top MENS TRENDS, coupled with some good ol’ fashioned style advice from our ZALORA style advisor, and checkout what’s new from global sports juggernaut, NIKE in THE SNEAKER SESSIONS.
Classic, perfectly pointed pumps are the new platform. No cigarette pant or pencil skirt will be complete without a pointy-toe pump. Make a style statement with a bright neon pair for added punch.
SHOP NOWCarry your essentials in Parisian style, with a two-tone barrel bag. Contrasting top handles with the added feature of Hermes style, decorative scarf detail will give any outfit a touch of class and sophistication.
SHOP NOWKick back and relax on a hot spring day in a pair of day-to-night flat sandals with statement T-bar detail. Pair with perfectly pedicured toes in the seasons pretty pastel shades for chic feet.
SHOP NOWA contemporary clutch is on every editors chic list this season. Get a piece of fashionista-inspired arm candy with metallic detail.
SHOP NOWThe sneaker-wedge is the perfect combination of comfort and style. Opt for a classic shade with metallic hardware to accessorize your skinny jeans and party dresses alike.
SHOP NOWThe trusted block-heel started out as a ladylike staple, but has evolved into something much cooler. A good balance of practicality and polish, invest in a pair of block heels today.
SHOP NOWThere is no better way to show off your personal fashion style than with a statement necklace - The bigger the better. Pair with a white tee for laid-back luxe, or an evening dress for go-to glamour.
Sharpen your on and off duty look by replacing your strappy sandals for a pair of nude peep toe heels. This crisp, clean and classic style will slim and elongate your legs, whilst adding a touch of class to your look.
SHOP NOWAn elegant wallet is a must-have piece, not only for carrying your cards, cash and mobile phone, but, a chic two-tone design will smarten up even the plainest of looks.
SHOP NOWStyle icon, Jackie O started the oversized sunglasses trend back in the 60's, since then it has been replicated by celebrities and real-life fashionista's alike. A pair of black sunnies are timeless and will chic up any outfit. Protect your eyes whilst adding a dose of Jackie O luxe to your look.
If you love pointy pumps, but comfort is high on your priority list, then the pointy wedge heel is the one for you. This runway-ready style that combines high-fashion and comfort, is the classic choice for a day at the office or a night out with friends.
SHOP NOWCHIC-SETTERS
SHOWGIRLS
THE REBELS
“Give me ALDO when spring comes, and give me ALDO when the summer shines. Give me shoes, give me colour, give me style, give me glamour.†– This issue of ZALORA Magazine welcomes Canadian, international fashion and footwear brand, ALDO to ZALORA.
Since its inception in Montreal, Canada in 1972, ALDO has quickly become one of the leading fashion footwear and accessories brands in the world. The world class brand continues its spirit of giving this Spring/Summer 2014, launching their fabulous new collection on ZALORA.com.hk. Visually inspired by the iconic 80's and 90's pop culture, ALDO’s SS14 campaign brims with energy, enthusiasm and clever optimism, whilst adding mischief and colour. Give me ALDO comes to life with leading ladies Lindsey Wixson, Ming Xi and Camille Rowe, with Simon Nessman and Eric Ramos as handsome guests.
ALDO is a pioneer in the fashion industry: the creative process of designers situated in design centres around the world, first-rate advertising and marketing campaigns, and 40 years of experience. The iconic brand has remained true to its identity as modern, fresh, playful, irreverent, bold, unique and aspirational, yet accessible.
The brand's inspiration comes from fashion runways and street style, as well as local and global trends seen in fashion, design, music and art. Specialising in footwear, handbags and accessories in sport, casual and dress categories, ALDO prides itself on being the go-to footwear and accessories brand for all.
ALDO men and women are young, multicultural, chic, urban, savvy, fashion-driven, always the first to try new styles, forward thinking, ambitious and going places. As the first and only Canadian retailer to achieve major market penetration in the United States, ALDO now has 1,700 stores in over 80 countries, making it the world's leading fashion footwear retailer in terms of global reach.
ALDO's launch collection on ZALORA is showcased in its own beautiful shop-in-shop onsite, featuring a specialised selection of on-trend fashion footwear and accessories, curated for the Asian market. The brand and collections are always evolving, products are always on-trend, and new styles will be available on ZALORA on a regular basis.
ALDO is more than just a brand; it is a lifestyle, with a distinct personality. Discover the ALDO lifestyle and captivating new collection from our favourite new footwear and accessories brand on ZALORA.com.hk today!
LIU WEN
China's stunning face of fashion has become a global icon. Liu Wen has fronted some of the world’s top fashion campaigns from high-end to high-street. She has walked the runways for the biggest names in the business, landed several major magazine covers, and is the first Asian supermodel to be the face of leading, beauty house, Estée Lauder. When she isn't conquering the fashion world, Liu Wen can be found conquering the streets of London, New York, Paris and Milan with her sleek, clean and effortless style, and knock out smile.
Steal four of Liu's easy to recreate looks, and get her immaculate style today on ZALORA.com.hk
STYLE ADVISOR
THE ZALORA STYLE TEAM IS SERIOUS ABOUT SOLVING YOUR FASHION AND STYLE ISSUES.
THE STYLE ADVISOR HOPES TO GIVE EXPERT SARTORIAL ADVICE ON HOW TO MAKE THE SEASON'S KEY LOOKS WORK FOR YOU.
GEORGE: Dear ZALORA Style Advisor, my company has just recently implemented a Casual Friday policy in the office and although most of my colleagues are thrilled with the notion, I must admit, it has me a little bamboozled! I am dressed in suit and tie Monday to Thursday, which requires minimal thought on my part, I am struggling with my Friday outfit as I have to really think about what to wear. My outfits need to be casual but conservative enough for a corporate environment. Could you recommend some good casual Friday looks?
STYLE ADVISOR: Hi George! Believe it or not, many white-collar men who bring their A-game Monday through Thursday struggle to rock a solid casual Friday look. It is either too much effort, they don’t know how to do it, or just don’t care to bother and end up wearing a suit minus the jacket and tie. Your letter was a pleasant surprise!
To give you a hand, our Style team here at ZALORA has compiled three well-thought-out casual Friday looks that are dress-down without breaking the rules of corporate dressing. ( Singapore’s perpetual summer had been considered in our discussion to make things a little easier)
CASUAL BASICS
THE TIED-UP LOOK
POLO CLUB